Trust Center
Players currently manage their privacy settings across multiple Xbox platforms (console, PC, mobile, and cloud) through fragmented experiences that differ in layout, terminology, and accessibility. This lack of consistency makes it harder for players to understand or control how their data is used, creating friction and reducing trust.
At the same time, Xbox is expanding its ecosystem, and players are re-entering or joining gaming from new entry points. There’s a growing need for a unified, educational, and approachable privacy experience that helps players feel confident and in control, regardless of the device they’re using.
Xbox
2023
Privacy & Security
Product, Web Design
Challenge
My challenge was to design a centralized, player-friendly Trust Center that could bring together all of Xbox’s compliance-related experiences (Privacy, Safety, Accessibility, and Sustainability) into one cohesive, modular ecosystem.
Players often didn’t know where to find what they needed or how these settings affected their experience. My task was to design a unified, central experience that could scale across console, PC, mobile, and web while still respecting the unique needs of each platform.
My goal was to create an experience that educated players, supported confident decision-making, and made it simple to understand and manage their data. This meant building a modular architecture that each compliance area could plug into while maintaining consistency, clarity, and room for growth.
Results
I shaped the core information architecture for the experience, defining how modular dashboard views and clear entry points could work together.
I emphasized simple tools like “learn more” links and key content design, not as throwaway extras, but as meaningful touch points that give players quick, digestible context so they can make informed choices about their data and settings.
I also aligned my team around real player scenarios that anchor the work in lived experience. We walked through paths for families managing shared accounts, players navigating accessibility needs, and anyone looking for clarity around security and transparency.
These scenarios helped ground the design in empathy and made sure every decision connected back to supporting players with confidence, clarity, and choice.
Process
Research & Analysis: We conducted entry point and competitor analysis to understand how others introduce users to privacy information. Most competitors rely on static, compliance-driven privacy policies.
However, leading tech companies are shifting toward interactive, user-friendly privacy experiences that educate and guide people through their choices. Newer and adjacent competitors go even further, creating accessible and differentiated privacy experiences that extend beyond basic regulatory requirements.
Information Architecture: Based on our research findings, we restructured the site’s navigation and content to highlight key scenarios such as Family, Security, and Transparency. I also created a concept map to give partner teams a shared understanding and to ensure we were all aligned on our goals.
Wire framing & Prototyping: I created low-fidelity wireframes to bring the new layout and navigation to life, using them to show the foundational flow we defined in the concept map. Also defining an informational page that would serve as the marketing and educational face of the Xbox Trust Center.
Conclusion
Because of shifting priorities and team reorganizations, this initiative never made it to full completion. Still, the concepts we uncovered and the principles we defined did not disappear. They have become part of the foundation of how I design today. I carry those learnings into the work I am leading now, shaping new systems, refining player experiences, and building toward the same goals with clearer intention. Even if the original project paused, the impact of that exploration continues to show up in my current initiatives.